Prev

3D
2022-2024
Inspired by the vision of Prev, an innovative Turkish brand using plant-based leather, we imagined futuristic worlds and created 3D animations to tell the brand story.

Kiara

Product Modeling
Jojo Cocktail

3D Animation + Post
Yasin Arıbuğa

Project Manager
Mert Serim

2023
“Arisen from the depth of our hearts. KIARA.”
“LET THE COUNTDOWN BEGIN. ON THE HORIZON NOW.” 
BORN AGAIN AND AGAIN OVER HISTORY.
THIS TIME, WITH KIARA.
“ KIARA holds many things... “
“Myth tells that the metallic butterflies gave KIARA the gift of their radiance for being so magnificent with no harm to any sentient being. Jk, but wouldn’t it be so great? “

3D Artist: Emek Şayan
“A brand new metal has been mined. KIARA, metal. “

#NEXUS24

3D Artist
Yasin Arıbuğa

Creative
Mert Serim, Yasin Arıbuğa

Project Manager
Mert Serim

2023
“HO HO HO! “
“In the atom’s embrace, we find a common grace.
A chain of togetherness. “

JANE

3D Artist
Yasin Arıbuğa, Jojo Cocktail

Project Manager
Mert Serim
2023-2024
“JANE, ready to be your other half. “
“ Have you checked your JANE, it might be opening to another childhood memory. “
“ JANEs seem to be going somewhere. But where? “
“JANE IS BACK IN THE FORM OF LOVE. “

KAREL

3D Artist
Yasin Arıbuğa, Jojo Cocktail

Creative
Mert Serim, Yasin Arıbuğa

Project Manager
Mert Serim
 
2024
“Newton would be shocked.“
“Walk behind us. Make your statement; bloom together.”

JULIA

3D Artist
Yasin Arıbuğa, Jojo Cocktail, Ahmet Say

Creative + Project Manager
Ceren Çaylak
2024
“Something exceptional. Soon to be around. “
“PREV LAB PROUDLY PRESENTS. JULIA.
All exciting, but this is the beginning of a new era: JULIA is here. “
“V FOR VEGAN. J FOR WHOM?“

#EXISTENCE25


3D Artist
Yasin Arıbuğa, Jojo Cocktail,

Creative
Ceren Çaylak, Yasin Arıbuğa

Project Manager
Ceren Çaylak
2024
“2025 DRAWS ITS COLORS FROM FIRE, WATER, EARTH, AIR, AETHER AND, LIFE.”
Gingerbread House
#EXISTENCE25 - Master the chaos, live with intention, and turn every path into meaning. “

TRAVEL KIT


Agency: @instantdcpc
Co-creation of concept: @instantdcpc &@afterwork.aep & @prevshop
Director: @damlaess
Creative Direction: @yasinaribuga & @cerencaylak & @eliftastekne
Editing: @yasinaribuga
Compositing: @mertcanucr
Gaffer: @__onurkaraca_
Sound Design: @yasinaribuga
Styling: @eliftastekne
Hair Stylist: @gunayykaymaz
Make up Artist: @mdarslanboa
Set Assistant: @zaniskk
Model: @g_unes.s
Production: @afterwork.aep

2025



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